If a prospect is seeking insight into the complete user journey, which products should be combined?

The combination of Real User Monitoring (RUM) and Application Performance Monitoring (APM) is particularly effective for gaining insights into the complete user journey. RUM specializes in capturing and analyzing the actual experiences of users as they interact with an application in real-time, including metrics related to load times, page responsiveness, and user interactions. This provides a thorough understanding of how users perceive the application.

APM complements this by focusing on the performance of the application itself, allowing for deep dives into backend processes such as server performance, code execution, and database queries. By coupling RUM's user-centric data with APM's application performance data, teams can correlate user experiences with backend performance issues. This holistic view enables businesses to identify and address factors that may be negatively impacting the user journey, ensuring a more seamless and enjoyable experience for their customers.

Integrating these two products allows organizations to not only monitor application performance in isolation but to also understand how performance issues might specifically affect the end-user experience, leading to more informed decisions on optimizations and improvements.